Josh Shirer Josh Shirer

Pop the Bubble

At JKS Digital, we’ve noticed a pattern in recent conversations: leaders coming to us worried about the same problems—flatlining traffic, poor conversion rates, inefficient workflows—but their questions are rooted in narrow thinking. They're trying to solve today’s surface problems without stepping back to ask the bigger, strategic questions.

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Josh Shirer Josh Shirer

Growing With Intention

KS Digital announces Kevin Ready as new Partner, Client Relations & Strategy. With 20+ years in marketing tech and strategy, Kevin joins to help brands grow with smart execution and Just Kind Service.

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Josh Shirer Josh Shirer

Strategy Over Scatter

Struggling with inconsistent growth? Learn how marketing alignment—not more tactics—creates sustainable results. Discover what a Fractional CMO can do.

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Josh Shirer Josh Shirer

Revenue Goals vs. Strategy

Stop chasing revenue and start building strategy. Discover how empathy, positioning, and repeatable systems create sustainable growth in ecommerce and B2B.

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Josh Shirer Josh Shirer

Prioritization in Action

One of the most powerful tools in our strategic toolbox is the MoSCoW method, and if you’ve read our case study on streamlining success, you’ve seen just a glimpse of what it can do. But we realized something after publishing that story: while people loved seeing the results, they wanted more clarity on how we used the MoSCoW method to get there.

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Josh Shirer Josh Shirer

Proven B2B SEO Tactics That Drive Results

Whether you're running a SaaS company, a professional services firm, or a niche B2B eCommerce brand, SEO remains one of the most effective ways to bring in high-intent leads. But only if you're playing the right game. Here’s what that looks like in 2025.

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Josh Shirer Josh Shirer

Breaking Down Business Silos

We believe the future belongs to the businesses that work together. Siloed thinking might have worked in a slower, more predictable market—but today, flexibility, communication, and shared purpose are non-negotiables.

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Josh Shirer Josh Shirer

UX: A Case Study

A company's website often serves as the first point of contact between the business and potential customers. For service-based industries like lawncare, an effective online presence is crucial for attracting and converting leads. This case study explores how strategic user experience (UX) enhancements led to significant growth for a lawncare service provider.

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Josh Shirer Josh Shirer

SEO is Still King

It’s easy to think of Search Engine Optimization as a checkbox—something you handle with a few keywords, some meta tags, and an occasional blog post. But let’s be clear: SEO isn’t just a channel. It’s the backbone of your entire digital presence.

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Josh Shirer Josh Shirer

The Disruptions That Will Define the Next Phase of E-Commerce

The future of e-commerce isn’t just about the next big technology—it’s about how brands use those tools to enhance the customer experience. Companies that focus on long-term customer relationships, rather than short-term gains, will emerge as the true leaders in the industry. At JKS Digital, we help brands build customer-first strategies that drive sustainable growth. Because at the end of the day, the brands that win are the ones that put their customers first—always.

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Josh Shirer Josh Shirer

Why Putting the Customer First is the Future of E-commerce

Every era of e-commerce has reinforced the importance of a customer-first mindset. Whether it was the shift from brick-and-mortar to online shopping, the rise of mobile commerce, or the increasing expectations around personalization, successful brands have thrived by anticipating customer needs and solving pain points before they become dealbreakers.

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Josh Shirer Josh Shirer

How a Fractional CMO Can Drive Strategic Growth for Your Business

A Fractional CMO is more than just a consultant—they are a strategic partner who helps businesses navigate the complexities of marketing in a digital-first world. By aligning strategy, execution, and analytics, they empower businesses to scale efficiently and achieve their growth goals.

At JKS Digital, we understand the power of strategic marketing leadership. If you're ready to take your marketing efforts to the next level, contact us today to learn how a Fractional CMO can transform your business.

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Josh Shirer Josh Shirer

Choosing the Right E-Commerce Platform

Choosing an e-commerce platform isn’t just about picking a name from a list; it’s about selecting the very foundation on which your digital success will be built. And here’s the thing—most businesses get it wrong.

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